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“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. Oscar Hetherington is a Wanaka-raised surf and ocean photographer currently based in Dunedin to study and work. Although he loves the ocean and surf culture of Dunedin, he's spent the majority of his life in Wanaka and he calls both towns home. Oscar picked up an old family camera when he was To View More >>
How to talk about products? In a nutshell, in your own voice, with conviction! Let's start by saying there are three aspects to this: Talking about products. Sharing about products. Believing in products. Talking about products We'll be brief because we've covered this in a separate article, about how to sell more without being "pushy" or "sales-y". Photographers who love selling probably don't need our help, so it's addressed mainly to those who're shy about it — which is possibly most of us. In that article we discuss how to build "talking about products" into To View More >>

Q: How do customers know what your images will look like on their home or office wall? A: Set up "display images" in your Print Shop showing your artwork in different settings. Q: Print Shop makes setting up display images easy, but how to create the images themselves? A: Stock Images are a great way to encourage sales by showing potential customers your images on display. Here we list five resources you could use. Whether you need a high level of customisation, or just an app to do it for you, there are options for everyone. Disclaimer: To View More >>

Beautiful delivery at every step... We've been rolling out updates to the automated emails that Workspace sends out when you share online galleries with your clients, when your client requests image downloads, or when your client places an order from these galleries. When your clients' image galleries are ready to view Once a gallery is set up to your liking you can share the gallery with your client. Your client will receive a beautiful automated email using the template above, which invites them to view their images. The cover image for the collection you’re To View More >>

This is the second in a series about enhancing data privacy and controls in Workspace, especially in relation to GDPR. If you haven’t read our previous posts, start here. In today's post we discuss the privacy settings for Workspace online galleries, what each privacy setting means, and the changes we’ve made to ensure that your clients' data rights are protected. Photographs are considered to be personal data and are therefore subject to the rules about data protection. So if, like most photographers, you publish peoples' images in online galleries, or in sample albums To View More >>

This is the last in a series from Megan DiPiero with advice about how to build a stronger brand and brand message — to add purpose to your marketing, draw attention to your service, and ultimately increase sales. Click here for Parts 1, 2 and 3. Today Megan shares her opinions on marketing. I’m betting that many of you clicked this mentor post because you thought your question would finally be answered: “How do I get more people in?” In the past 6 years, I’ve created a six figure profitable business that provides the sole To View More >>

This weeks 'Share of the Week' goes to Weddings by Nicola & Glen, based in the UK , who shared their latest Queensberry album on Facebook . Thanks for sharing, Nicola & Glen. There’s a wee thank you on its way to you. "It’s that wonderful time of year where we're producing Queensberry albums for all the lovely weddings over the summer. See Kelly and Rob's gorgeous album in Silk Twilight from last year on our journal here." Be sure to tag us when you share your Queensberry products on Instagram, Facebook or your blog. It doesn’t just To View More >>

Did you know that you can sell anything from loose prints to canvases in your shopping cart? Without lifting a finger? Ok... maybe not quite that simple but pretty close. If you think you don't have time, read on! There are very few steps once you've got your website set up. Upload the images, attach a price list and sell products from your website directly to your clients. If your client views their gallery on their computer, shopping cart, favourite and sharing icons appear over the images when you hover over them (see screenshot above). They simply click on the shopping cart To View More >>

Our new stock image downloads are designed to help you create virtual products — complete with your own imagery —and get your customers thinking about what they could do to make the best of their photography. Here are a few ideas to get you started... Use in your pricelist: This is one of the main places your clients will see the products you offer – beautiful photography will help your clients focus on the product, not just the price! On your website: Your website is great sales tool, not only for your photography but To View More >>

A lot of our customers are doing great things on Instagram. A great platform for photographers! And we love it when we see our albums and products on the #queensberryalbums tag. It reminds us why we love what we do. Below, we've shared a few recent favourites. Keep em' coming! Add #queensberryalbums to all your Queensberry images on Instagram for your own chance to be featured on our page (@queensberrynz). Absolutely in love with this spread! @queensberrynz #siempre #siempreweddings #albumisready #album #design #queensberry To View More >>



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